Big Data
Direct Marketing

With 15 years of experience in direct marketing, RADICA is now taking the lead in the Asia Pacific region to help multi-national brands and enterprises to effectively acquire, manage and develop their customer database value at a lower cost with a better result.

Over 300 enterprises are using our direct marketing platform to deliver millions of email/ SMS to their customers every day. Our consulting service team helps clients to develop and execute e-marketing ideas.

Today we are expanding our solutions using big data technology, helping you to make faster and wiser marketing decisions, with lower costs and better results.



Our Products

Data-driven marketing platforms, including RiManggis and SMS Plus helps marketers to easily manage and auto-trigger eDM and SMS campaigns according to customers' behaviours.

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Our Services

Radica Consulting team provides marketers with tailor-made multi-channel campaigns from strategic planning, operations to analysis for better customer engagement.

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