RADICA Academy was established with the aim of guiding marketing professionals to better leverage eMarketing as an effective marketing tool. The Academy engages in a broad range of industry research and activities such as:
- Provides training/workshops in maximizing usage of eMarketing solutions
- Conducts marketing research with universities to understand industry trends
- Hosts public seminars and user conferences to share with the trade and consumers valuable knowledge and expertise in eMarketing
- Organizes professional eMarketing education programs in conjunction with HKUSPACE, CUHK, HKIM, Caritas etc.
- Publishes articles, white papers and reports on eMarketing
Our Courses